Friday, June 22, 2007

The magic of web statistics




Do you know how to find out how many people visit your website every day? What hour of the day does your website get the most views? What terms are people using to find your website in this mass of information that is the Web? You can find to all these questions and more!

Currently there are many companies that provide free tools to track your website’s activity. One of them is StatCounter. You just insert an html code provided by the company in your webpage or blog and you will be able to track the activity of it. You can view this information daily, weekly, monthly or even yearly. Google Analytics is another company you can use to view the statistics of your website. With Google Analytics, you can easily track from which part of the world people are viewing your site, plus other useful information.

Different companies have been providing these services, however, in the past viewing the results and interpreting those results was complicated. Nowadays, web statistics are much easier to view and interpret since the companies providing the information use pie and bar charts and graphics. This information can be used to learn more about your audience and to help market your product or service in a more efficient way.

Do you know any other free web tracking services? Share them with us!

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